Tips

WordPress saves the permalink of the page/post in a database table. It doesn’t generate them on the fly. Hence, you can change the structure of the post/page URL anytime. You should avoid changing permalinks often because it complicates your site. When you change the URL structure, you’ll have to redirect the old URL to the newer URL with a proper HTTP status code. If you don’t implement the redirect correctly, your site’s traffic from search engines will decline. ...

Sometimes, you may want to display widgets only on certain pages of a site. If you’ve knowledge of PHP, you can show/hide widgets with just 2 lines of codes. The 1st line will have the PHP if else condition to detect the current page or term. If the condition you’ve specified in the if statement is true, then the code inside the if block must be executed. The block must have the shortcode or code to display the required widget. It is the 2nd line of our code. ...

Site deindexed from Google is the worst nightmare for any blogger or business owner. When Google removes your site from its index, your AdSense earnings are down by 70 to 90%. If traffic from social networks to your site is high, you can recover the earnings by becoming an affiliate marketer. If your site doesn’t get good traffic from Facebook, Twitter or any other social site, your website will be of no use. ...

According to Google, HTTPS is a ranking signal. If you make your website secure by configuring the web server to deliver HTTPS pages, your site may rank higher than an HTTP only portal. More importantly, web browsers have begun to warn their users of non-secure web pages. The Google Chrome browser (version 56) marks non-https website pages as insecure when they have an HTML field for entering passwords, credit or debit card details, etc. ...

Setting a preferred domain is one of the most important things to do after launching a new site. It takes few seconds to set a PD. Before setting a preferred domain, you should make sure that Google indexes only the URLS which you want to appear in search results. To do so, you must set up a 301 redirect. A 301 redirect will prevent duplicate content issues. It will tell search engines that they should index the correct web pages. ...

HTTPS protocol makes your website secure. Google had declared HTTPS as a ranking signal last year which means that secure sites can have higher organic visibility than nonsecure websites. If your site is selling products online, you’ll see a boost in conversion because the browsers will mark your website as safe. Before you go ahead and enable HTTPS on your website, you must learn the Google Content Guidelines. Once you enable HTTP secure protocol, Google will crawl and index all HTTPS URLS it finds on your website. It then checks the HTTP version of the URLS to learn whether the webmaster has implemented proper redirects or not. ...

As we’ve mentioned in one of our blog posts, duplicate content is not good for the site’s health. When Google refreshes the Panda Algorithm, the search traffic of sites with duplicate content are affected the most. Webmasters with experience of creating search engine friendly sites by following the Google Webmaster Guidelines take care of content issues caused by the content management system. But they can’t identify scrapped content unless their site’s search engine traffic is impacted by a Google Algorithm Update. ...

Widgets are one of the most impressive and powerful features of the WordPress content management system. They make your website look attractive and user-friendly. Once you install WordPress, the CMS will add up to 10 different widgets to your blog or website. These widgets have limited functionality. Furthermore, they’re not customizable. Free themes may not add new widgets to your WP site. To add a new widget, you’ll have to install a new WP plugin. As a blogger, you should know that too many plugins may slow down your website. If the plugin is badly programmed, it will lead to high server resource consumption. ...

WordPress is the best blogging software and free content management system. It performs well on a powerful server. If the server has a poor configuration, WordPress may not provide the best experience. Websites hosted on an underpowered server suffers from heavy downtimes. The website takes ages to open on the visitor’s browser. This results in poor user experience. As the first impression is the best impression, visitors may not visit your site in the future. Search engines fuelled by Artifical Intelligence can distinguish between a user-friendly and a user-hostile website. ...

You may have recently learned that blogging is one of the best ways to earn money online. Hence, you might be planning to quit your regular job and pursue a career in blogging or you have just completed your education and want to become a full-time blogger. Blogging is no doubt a great career option. If you become a successful blogger, you’ll make more money than a manager, team leader, chartered accountants, doctors, etc. ...